Last week I had the opportunity to attend the Women in Government PACs, Politics & Grassroots Conference: IMPACT 2016. Featuring a wide range of panels, the event covered everything from volunteer management to speech writing. After a packed day, I was ready to get back to the Hive and share what I learned about creating the best possible advocacy campaigns with existing resources.
1. “Talk to people where they are, about the things they’re already talking about.”