• 02
    Dec
    2016

    How do you know if you are doing this right? How do your campaigns compare to the industry standard? What IS the industry standard? Millions of dollars are spent on advocacy campaigns each year, and it often feels like your reinventing the wheel.

    This event will examine what well-versed practitioners, industry bodies, and service providers already know, and show you how to leverage this knowledge into success for you and your organization.

    To purchase a single ticket for this event, click here.

  • 16
    Sep
    2016

    Once upon a time… there was a crucial issue that stakeholders just could not grasp. Grassroots Manager Joe Schmoe goes through the same process every year, and is baffled by the declining support. Finally, John attends an advanced advocacy training session where he is told he needs to make this next campaign human, compelling, and emotional- and really connect people to this cause.

    Attendees will learn to capture stories and redraft the narrative to be both visual and evocative, while storybanking the experiences from your constituents, and packaging them in a way that resonates with the…

  • 22
    Aug
    2016

    The Olympics are over but your winning advocacy strategy journey is just beginning. Follow these steps and bring your campaign from an idea on the starting blocks to a gold medal finish.

    We’ll see you on the podium.

    BKG_Olympics2016_v1 (4)

  • 10
    Aug
    2016
  • 28
    Jun
    2016

    BKG_Blog_Image_v1

    We all know how easy it can be to get distracted these days, especially online. Current trends in web design are all about cutting down on unnecessary elements and making your message shine. This is a perfect strategy when thinking about creating a successful advocacy campaign website.

    You’ll notice that the trends outlined below…