We’re professionals at creating comprehensive monitoring and reporting programs that assess the progress of outreach. Our monitoring helps to determine whether our efforts are meeting your objectives.
We provide ongoing daily intelligence reports on blogs and social media chatter related to the client and its issues.
We use media monitoring software coupled with the human analysis of our trained staff to evaluate the veracity of blog comments or social media mentions. This process provides a comprehensive analysis of the conversation, and identifies the most influential bloggers and social media players, all while assessing how their discussions are impacting your brand.