Who We Are

Beekeeper Group is the new venture of five inventive public affairs practitioners who are leading the progression of our industry toward a community-based, hive-driven approach. Please read more about our partners and their experiences below:

Travis Gianchetta, Partner

Shana Glickfield, Partner

Henri Makembe, Partner

Mike Panetta, Partner

Matthew Zablud, Partner


Travis Gianchetta (Contact Travis)
Travis Gianchetta is a Partner with Beekeeper Group. Travis is an experienced communications and advocacy professional, skilled at implementing traditional grassroots strategies and advancing innovative campaigns for clients. His unique mix of technical acumen and political know-how allow him to create winning strategies for Beekeeper clients.

Prior to joining Beekeeper, Travis served as Vice President of Advocacy for Hynes Communications, a social media public relations firm. At Hynes he helped corporate, association, and non-profit clients develop multi-channel communications strategies to reach targeted audiences of consumers, members, and/or advocates.

Before joining Hynes, Travis broke new ground by combining the latest grassroots technologies, with targeted, growth-oriented communications strategies at the U.S. Chamber of Commerce and the American Medical Association — two of the most powerful associations in Washington. He understands the power of the Internet and social media, and how to integrate new tools and emerging technologies into well established traditional grassroots programs. Whether a campaign needs traditional grassroots organizing, online outreach, or both, Travis is an expert in finding like-minded advocates to advance an advocacy agenda and build sustainable armies of issue-specific champions.

Travis began his career in advocacy and politics in Washington working for Congressman Rick Hill (R-MT). He resides in Alexandria, Virginia, with his wife Megan and three sons. Travis has a degree in Political Science from Grove City College in Grove City, Pennsylvania.

Shana Glickfield (Contact Shana)
As a Partner at Beekeeper Group, Shana helps a wide array of clients with their communications and advocacy strategies, focusing on social media and online community building.

Prior to launching Beekeeper Group, Shana was the Online Community Director for NextGenWeb.org, the online community of USTelecom, the broadband association, where her work earned the organization a spot on Personal Democracy Forum’s “Top Ten Organizations Using Social Media.” Before that, she was the Director of Strategic Communications at Amplify Public Affairs and did advocacy work in-house at several national nonprofit organizations.

Shana’s innovative approach to communications has been widely acclaimed. She was one of five women named to Washington Post’s list of “Up and Comers in Technology” in 2009 and was recognized that same year as one of the most creative people in new media by Washington Life Magazine. She is also the founder of renowned local blog, “The DC Concierge,” which she authored from 2006-2010. Shana presents and comments frequently on social media topics, including appearances in CNN.com, Mashable, ABC News, TIME, Politico, and Capitol Hill.

Shana graduated from Michigan State University and has a law degree from Temple University. When she’s not at the Hive, Shana spends her time engaging on her favorite social media platforms and advocating for local organizations such as The Trust for the National Mall and the DC chapter of The Awesome Foundation.

Henri Makembe (Contact Henri)
Henri Makembe is Partner at Beekeeper Group, leading the Interactive Division. He has extensive experience with leading CMS platforms including WordPress, Expression Engine, Drupal, and Joomla.

Most recently, Henri was a client services manager at Blue State Digital, and before that was an account executive at DCI Group specializing in blogging, social networks, advocacy tools, web development, programming languages and databases. Prior to his stay at DCI, Henri was the director of web technologies at Be the Change, Inc – an organization whose mission is to craft a bold and innovative policy agenda rooted in the practical experience of social entrepreneurs and civic leaders. Henri has also served as the director of operations at Cary Silverman for DC Council – Ward 2, web developer at the National Association of Home Builders, and as senior developer at Doceus Inc.

A native of Cameroon, Henri grew up in Maryland and has his undergraduate degree in criminal justice from the University of Maryland College Park and an MBA from the University of Maryland-University College. When not in front of a computer, Henri is playing soccer and is an avid Terps fan.

Mike Panetta (Contact Mike)
Mike Panetta is an award winning public affairs campaign strategist who specializes in using the Internet and social media for creative issue advocacy and grassroots activism.

As a founding partner of Beekeeper Group he manages a number of the firm’s non-profit, trade association, and political clients and leads its embrace of mobile and social technology for political, marketing and advocacy purposes. His work has been recognized with top honors from the American Association of Political Consultants, the Public Affairs Council, and George Washington University’s Institute for Politics, Democracy and the Internet.

In November 2006, Mike was elected to the city-wide position of U.S. “Shadow” Representative in the District of Columbia, and served in this role for 3 terms until January 2013. Mike continues to be a leading voice in the fight for District of Columbia statehood and voting representation in the U.S. Congress.

Mike also has experience working with government agencies in helping them utilize technology to better serve their stakeholders. Working as a Deputy Task Leader for Internet Development at the U.S. Department of Housing and Urban Development as a contractor with Advanced Technology Systems, Mike maintained the agency’s flagship site,www.hud.gov and provided advice and counsel for many of HUD’s other Internet projects. Mike also worked with a number of regional HUD field offices on best practices regarding local government web sites and trained HUD staff on technical issues.

Mike graduated from American University’s School of Public Affairs in 1993 with a B.A. in Political Science, and earned an M.A. in Political Science from the same university in 1994 with a concentration in American Politics.

Matthew Zablud (Contact Matthew)
Matthew Zablud is a Partner at Beekeeper Group. He loves devising creative and cost effective strategies to help clients boost stakeholder recruitment and empower their supporters to become high quality advocacy champions.

Sometimes, to his happy surprise, these efforts receive industry recognition. Work on behalf of his clients have received a Grassroots Innovation Award from the Public Affairs Council and have been honored with a Webby. Campaigns he led received further accolades from the International Academy of the Visual Arts ‘Communicator Awards’, W3 Awards, and the PR News awards in the ‘Public Affairs’ category.

Matthew frequently shares his experience on developing integrated advocacy communications campaigns through various public speaking engagements. He has appeared before audiences around the globe and is an adjunct professor at The George Washington University where he teaches Online Political Strategy. He also serves as a ‘Political Insider’ for National Journal (an Atlantic Media publication).

Formerly a lawyer and campaign manager from Melbourne, Australia, Matthew practiced commercial litigation before becoming a political advisor to an Australian state opposition minister. He holds a Masters in Political Management from The George Washington University and has worked for numerous political and advocacy campaigns in the United States and internationally for over 15 years. Matthew served as Conference Manager for the highly successful Politics Online Conferences in Washington, D.C. and in a research role at the Institute for Politics, Democracy and the Internet. He also worked on the e-Campaign team at the national headquarters of the Bush-Cheney ’04 presidential campaign and coordinated on-the-ground voting legal teams for the Republican National Committee.