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Tuesday, August 1, 2017 [Pre-Summit Programming]
3:00pm-3:45pm | Creating Your Own Visual Content | ||
4:00pm-6:00pm | Media Training Session: Going on the Record |
Wednesday, August 2, 2017
8:30am – 10:00am | Check-In & Pre-Summit Networking | ||
10:00am – 11:15am | Opening Keynote Session: Setting the Scene: The New Power Map and How it Affects Content and Narratives
Mark Penn, Political Strategist, Pollster, and Author |
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11:15am – 11:30am | Networking Break | ||
11:30am – 12:30pm | Deep Dive Breakout 1: | Deep Dive Breakout 2: | Deep Dive Breakout 3: |
12:30pm – 2:00pm |
Lunchtime Speaker: Go Team! Lessons from a Sports Marketer Britton Stackhouse Miller, Former Senior Director, Business Development & Innovation, Washington Nationals |
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2:00pm – 3:00pm |
Deep Dive Breakout 1: |
Deep Dive Breakout 2: |
Deep Dive Breakout 3: |
3:00pm – 3:15pm | Networking Break | ||
3:15pm – 4:15pm | Networking Roundtable Discussions | ||
4:15pm – 5:30pm |
Keynote and Panel Discussion: Pitch Me: Make Me Care About Your Advocacy Story Honorable Chris Shays, Former Member of the United States House of Representatives, 4th District of Connecticut Sean Gard, Chief of Staff and Counsel, Congresswoman Gwen Moore Lauren Burke, Journalist, NBCBLK and Managing Editor, Politic365 Brad Fitch, President and CEO, Congressional Management Foundation |
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5:30pm – 7:00pm | Evening Cocktail Reception | ||
7:30pm – 9:00pm | Local Annapolis Restaurant Dining |
Thursday, August 3, 2017
7:30am – 9:00am | Breakfast | |||
9:00am – 10:00am |
Robert Paduchik, Co-Chairman, Republican National Committee and Former Ohio State Director, Trump Presidential Campaign 2016 Melissa Byrne, National GOTV Digital Director, Bernie Sanders Presidential Campaign 2016 |
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10:00am-10:15am | Networking Break | |||
10:15am – 11:15am | Industry Topic Roundtable Discussions | |||
11:15am – 11:30am | Networking Break | |||
11:30am – 12:30pm |
Deep Dive Breakout 1: Measuring Success: Defining Real Benchmarks for the Advocacy Industry |
Deep Dive Breakout 2: |
Deep Dive Breakout 3: Targeting Content and Channels to Best Activate Each Generation |
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12:30pm – 2:00pm | Lunchtime Speaker: Beekeeping as a Model for Organizing Communities
Susan Brackney, Author of Plan Bee |
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2:00pm – 2:45pm |
Demonstration Session 1: |
Demonstration Session 2: |
Demonstration Session 3: |
Demonstration Session 4: |
2:45pm – 6:30pm | Explore Annapolis | |||
6:30pm – 8:30pm | Crab Feast Dinner |
Friday, August 4, 2017
7:30am – 8:45am | Breakfast | ||||
8:45am – 9:45am |
General Session Keynote: Emotive Storytelling & Finding Your Narrative Steve Silver, Manager, Executive Communications, Nissan Motor Corporation Meagan Bond, Creative Director, The ONE Campaign Isaac Wright, Former Executive Director, Correct the Record PAC |
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9:45am – 9:55am | Networking Break | ||||
9:55am – 10:55am | Deep Dive Breakout 1: | Deep Dive Breakout 2: | Deep Dive Breakout 3: | ||
10:55am- 11:00am | Transition Break | ||||
11:00am- 12:00pm | Keynote and Closing Remarks: Rise of a Counter-movement
Sarah Dohl, Co-Founder and Chief Communications Officer, the Indivisible Project Noah Wall, National Campaigns Director, FreedomWorks |