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    It’s hard to believe that 2018 is just around the corner! Somedays it feels like 2017 just began but it’s time to start planning your 2018 advocacy campaigns. Besides midterm elections and self-driving cars, 2018 could mean big changes for inboxes and your email strategy. Here are 5 big shifts we expect to see next year:

    1. Stricter Opt-in Policies: After Canada’s Casl, a strict anti-spam law, and the