National Rural Electric Cooperative Association
Lobby Day Mobile App
Every year, the National Rural Electric Cooperative Association (NRECA) welcomes co-op grassroots advocates to Washington DC for their annual Legislative Conference. Managers and employees of member-owned electric cooperatives come from across America to spend time on Capitol Hill talking to their congressional delegations and congressional staff about legislative issues affecting electric cooperatives and their member-owners.
NRECA needed a simple way to keep their advocates on time and on message at this annual legislative event. Beekeeper Group worked with NRECA to develop a custom mobile application to incorporate the conference schedule and individuals’ Congressional appointments, issue talking points, Congressional directories, maps of key event locations, and meeting feedback forms.
Beekeeper Group also developed the mobile application with the intention of usability beyond the legislative conference to send push notifications targeted by membership sub-groups or Congressional districts and drive people towards grassroots actions directly on the app.