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Updates

Pollinating buzzworthy ideas, news, and industry trends!

Release Your Internal Advocacy Numbers

April 1, 2011
Eventbrite (a service we Beekeepers use regularly for managing our own events) recently made national news with the release of some of its internal numbers on the impact of tweets versus Facebook likes for generating ticket sales through the site. Mashable was quick to pick-up the story followed by NPR, CNN and numerous other news […]
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Donating to Japan Via Texts and Social Media

March 15, 2011
A recent AP article we found in The Atlanta Journal-Constitution demonstrates the growing value of text and social media generated donations for crisis relief around the globe. While these donations do have limitations (“text donations are typically capped at $10”) the Red Cross reports that “more than 3 million contributors used text messages to donate $32 million to […]
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Loving the Google Art Project

February 26, 2011
I have already wasted, no, enjoyed too much time wandering virtually around some of the great museums of the world this morning with the Google Art Project (check out one of my favorite museums – the Frick). So what does this have to do with advocacy? Quite a lot actually – as many of you know […]
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Death to BUZZ Words!

January 21, 2011
Being a recent job hunter, I found the LinkedIn Blog’s “10 Most Overused Buzzwords” entry very interesting. Obviously my occupational hunt was very successful, sacking me a position as Research Assistant (aka: intern) here at Beekeeper Group. Yet I still felt that the article pertained to me, and to my fellow resume- writers (lets face […]
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Using Animation to Explain a Complex Public Policy Issue

January 18, 2011
Online videos have become a powerful tool for organizations and associations to mobilize and educate their target audiences. Over the past few years, we’ve seen an emerging trend in using online videos as “explainers” — using a simple animation or presentation to explain a complex concept or issue. Some popular posts in this genre have […]
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