Pollinating buzzworthy ideas, news, and industry trends!


Automating Your Ad Reporting: Getting a Computer to Run The Numbers For You
September 11, 2016
TLDR: Pulling advertising numbers is time-consuming and confusing. To help a client, I created a shared spreadsheet that automatically updates every hour with the lifetime figures for each of their […]


3 Ways C-SPAN Is Live-Streaming Better Than You
July 21, 2016
Disclaimer: This post originally appeared on epolitics.com. Remember a few weeks ago, before #Brexit, when congressional sit-ins were a thing? Cable TV had a social-media moment in June, and not […]


When You Only Have 6 Words to Describe Your Profession…
June 14, 2016
Are you able to articulate what you do in 6 words or less? For those who work in advocacy or grassroots, this is no easy feat! In preparation for the […]


Using Snapchat for Lobbying and Public Affairs?
June 2, 2016
If you don’t understand the mass appeal of Snapchat, you are not alone. It may be easy to dismiss the image and video messaging mobile app as a millennial fad, but […]


How to Create Your Organizational Message: Refine, Test, Simplify
May 16, 2016
With many state legislatures finished with their session or adjourning in the next few weeks, now is the perfect opportunity to plan ahead and outline new goals, new strategies and […]