Best known for his imaginative ceramic speakers, San Francisco based industrial designer Joey Roth has a something of a unique take on design philosophy. As a part of a series of posters espousing his rules to design, Roth takes a look at three different approaches to the execution and realization of ideas: the Charlatan, the Martyr, and the Hustler.
Roth’s visual metaphors lend themselves to conceptualizing how to strike the perfect balance between talking about an idea and working towards turning that idea into a tangible product.
The Charlatan, all talk and minimal work, can barely stand to support the weight of itself.
The Martyr, firmly planted on a strong foundation of work, goes relatively unnoticed in not promoting its efforts effectively enough.
The Hustler, Roth’s idea of the perfect balance, spends a proportionate amount of working–hustling, if you will–promoting said hustling, and ultimately existing in a space of creative equilibrium sure to generate amazing results.
In an ideal world every advocacy campaign is a Hustler at heart, and the Charlatan and Martyr’s respective pitfalls are obvious things to avoid. Realistically speaking, however, elements of the less ideal models lurk somewhere within every campaign. As advocates and creators it’s up to us to find that happy medium–that stellar advocacy day coupled with a wildly successful hashtag–in order to maximize our impact.
How do you infuse the Hustler spirit into your advocacy efforts? Let us know in the comments below!