Beekeeper Group is thrilled to welcome Tom Donnelly to the team. With his breadth of knowledge ranging from digital campaigns and social media strategy to issues management, advocacy, and grassroots, Tom has already become an asset to the Hive.
Tom has more than 30 years of experience in government relations and public affairs and has served in senior leadership roles at MXM Social, CQ Roll Call and Ketchum Public Relations. Most recently, he served as President of the public affairs and marketing firm, Clout Digital. Before that, he was Vice President of Public Affairs at MXM Social, where he was instrumental in the management of digital advocacy campaigns during the 2012 presidential election.
Tom also brings with him a deep understanding of the technology behind the tools needed to manage large public policy campaigns. As a director for CQ Roll Call’s Advocacy & Engagement practice he led efforts on enhancements to its flagship state legislative tracking service and grassroots and advocacy tools. In 2001, Tom co-founded Illumen, a start-up digital public affairs company that combined targeted news and legislative content with advocacy tools and techniques. Illumen was later acquired by CQ Roll Call.
Joining Tom in the ‘newbee’ club are Katie Loperfido, Sam Bays and Rebecca Moore. Katie hails from JDA Frontline, where she served as Assistant Digital Director of Communication. She joins Beekeeper as an Account Manager. Sam Bays, Beekeeper’s new Marketing Specialist, worked previously on the launch of the digital communications practice for McBee Strategic Consulting. Rebecca previously worked as an Associate for MWW Group. She joins Beekeeper as a Research Assistant.