Novo Nordisk
Political Capital Game
Beekeeper Group’s award-winning game was developed for Novo Nordisk to help train advocates about the inner workings of Congress and to explain the importance and value of the client’s government relations program.
Through a fun and collaborative game experience, advocates learned how PACs, the media, lobbyists, and grassroots constituents interact around key legislation. Plus, they discovered which advocacy tactics have the most impact on Capitol Hill.
Following the success of the initial ‘Political Capital’ game, Beekeeper Group was asked to create new versions of the game for many clients. Every game package is fully customized to each organization with the scenario, tactics, and wild-card situations crafted to meet client priorities and nuance.
