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Messaging

Build Your Hive With HiveNation

Have you noticed that the public affairs world is moving pretty quickly these days? We have too. That’s why we’re excited to launch HiveNation. We can now empower your hive […]

3 Ways C-SPAN Is Live-Streaming Better Than You

Disclaimer: This post originally appeared on epolitics.com. Remember a few weeks ago, before #Brexit, when congressional sit-ins were a thing? Cable TV had a social-media moment in June, and not […]

Tagged With: Alex Dickinson, C-SPAN, John Lewis, Live-Streaming, Sit-In

How to Create Your Organizational Message: Refine, Test, Simplify

With many state legislatures finished with their session or adjourning in the next few weeks, now is the perfect opportunity to plan ahead and outline new goals, new strategies and […]

Tagged With: a/b, Beekeeper Group, brad rizza, brainstorming, Facebook, message testing, messaging, polling, research, social testing, surveys, Twitter

Going International: Things to Consider for Advocacy Campaigns Abroad

Whether you are expanding a current campaign from national to international or kicking-off a brand new project abroad, there is much to consider prior to communicating effectively outside the United […]

Tagged With: advocacy, Beekeeper Group, best practices, Communicating Abroad, International Advocacy, Social Media

So… What Do You Do Anyways?

“So tell me, what is it you do exactly?” – Your Father-In-Law, Thanksgiving Dinner, 2015

If you work in advocacy or grassroots, this is likely a question you are asked quite often by friends and family that don’t schedule vacations based on the congressional calendar. And answering is not so easy.

With both the Public Affairs Council Grassroots and PAC conferences coming up, we decided to ask advocacy leaders to try to explain their profession:

Tagged With: advocacy, PAC Conference

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